The myriad TV stations, streaming platforms and social media channels available today make it an exciting time to be an up-and-coming presenter. Yet many people struggle to find their natural charisma and confidence, which can hinder their professional development. Presenting for TV and Screen is a step-by-step guide to how to understand your audience and communicate effectively on camera. Guiding the reader through key principles and essential techniques, experienced presenter Brian Naylor offers an in-depth look at why tonality, facial expressions and body language are vital for effective and engaging communication. Additional topics covered include: scripting vs ad-libbing, and how to do both effectively; mastering the teleprompter, and how to make it look effortless; self-shooting and creating professional homemade videos; working in a TV studio and the tools of the trade; how to make interviews informative and entertaining and, finally how to brand yourself and become a professional presenter. With personal insights from industry experts including agents, casting managers, presenters and BAFTA winning director Helen Sheppard, this practical guide is an essential tool for anyone who wants to become a natural, confident and engaging on-screen presenter.
Brian Naylor is the founder and director of the TV Training Academy and is regarded as one of the top communication coaches in the UK. He has worked with major brands such as Tesco, Microsoft and Virgin, and trained successful presenters on the BBC, ITV and Sky, including Duncan Bannatyne and Charlie Brooker. Brian has presented and directed various TV shows over the last twenty years, as well as appearing on Sky Sports, BBC 2, Hits Radio and as a judge and coach on the reality TV show Search for a Presenter. Most recently he was featured as ‘The TV Presenting Guru’ on BBC 1.
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